Our vision

A desire to keep animals as healthy as possible

Two vets followed a desire for a simple, cost-effective way to communicate with clients and help keep their animals as healthy as possible. Unable to find a good enough solution, they built one.
Co-founders Jamie Crittal and Charlie Barton launched Virtual Recall® in 2011 to offer simple, profitable client communication to other vets like themselves. Their vision was, and still is, to develop the best client communication service on the market for vet, pets and owners, transforming client service, improving animal health and delivering extraordinary top-line profits.

We strive to improve compliance, retention and performance

"As vets in practice together, our joint passion for animal health and sustainable business, and our different skills and experience led to the concept and reality of Virtual Recall®. Our vision was, and still is, to develop the best client communication services on the market for vets, pets and owners, transforming client service, improving animal health and delivering extraordinary top-line profits. We believe passionately in doing business in a way that fits our principles. We want Virtual Recall® to be a driving force in the global ambition to improve health outcomes through improved compliance, across both animal and human health."

iRecall® by Virtual Recall

As Virtual Recall® grew, we developed our brand focusing on the customer journey. Targeting three main areas; reactive, proactive communications and looking at the customer journey, we could see there was importance for educational and re-engaging content, alongside managing and improving online presence.
iRecall® helps practices around the world to engage, remind and manage reviews, together working in harmony is the perfect method to increase compliance, sales. All fully automated saving time on admin, allowing practitioners to focus on the clients whilst building stronger customer relations beyond the practice door.
We leave our pawprint all over the world!
iRecall® can currently be found in 5 different countries and is growing fast!
1519
practices, clinics & hospitals use iRecall®
4835020
clients receive iRecall® communications
6709285
animals helped through an iRecall® message
UK_Map
UK_Map
UNITED KINGDOM & IRELAND
AUS & NZ_Map
AUS & NZ_Map
AUSTRALIA & NEW ZEALAND
USA_Map
USA_Map
UNITED STATES OF AMERICA